The Coronation Group Blog

This blog breaks down lifecycle marketing, email, paid social, and conversion strategy - all focused on turning traffic into long-term revenue through education-first systems, not hacks that annoy or burn out potential customers.

Why Most Lifecycle Marketing Is Built Backwards

Why Most Lifecycle Marketing Is Built Backwards

Ethan Norville
Published on: 22/12/2025

Why most lifecycle, email, and SMS marketing strategies fail—and how building around customer education improves customer retention, LTV, and paid acquisition.

Lifecycle and Email marketing